The Art of the Hat: An Exclusive Residency with Why Hats
Experience the intersection of rock-inspired artistry and traditional Spanish craftsmanship as Noelle welcomes Genis Whylan and Anabel Blond of Why Hats for a two-day activation. Based in the Montserrat region of Spain, Why Hats specializes in bespoke, handcrafted headwear that reflects individual identity through "imperfect" design and exclusive artistry.
Join us in Rare Bird and Trade Room to witness their unique process including the use of fire to finish their custom pieces. After the live experience, appointments are available to collaborate with the makers to design your own signature hat.
Live Experiences
Thursday, May 14 5:00pm – 6:00pm in Rare Bird
Friday, May 15 5:00pm – 6:00pm in Trade Room
Guests are invited to talk with Genis and Anabel both days before the live experience and may book post-show appointments at that time. Admission is free. Custom hat orders are priced individually.